Private fee-for-service (PFFS) plans are the most popular and controversial
Medicare Advantage products. The private fee-for-service plans were primarily
developed for rural areas with poor coverage; however, the reimbursement structure
has made them popular with all regions with current enrollment estimated at
1.3 million. Winning Strategies in the Medicare Private Fee for Service
Market will take an in-depth look at the rapid growth of the Medicare
private fee-for-service specifically effective benefit design strategies and
compliant marketing efforts required when developing a PFFS product.
In this 90-minute webinar, you will hear proven cases studies from healthcare leaders: Daniel C. Lyons, senior vice president government programs for Independence Blue Cross and Barth Kevin, vice president of operations for Veridign Health Solutions who will report from the front lines on how their organization has successfully implemented a private fee-for-service plan and gained market acceptance from providers, brokers and beneficiaries.
Formal presentations will be followed by a 30-minute Q&A to answer
your most pressing Medicare private fee-for-service questions. |
Daniel C. Lyons has been a key contributor to the
health insurance industry for the past two decades, following a distinguished
career in clinical practice. He serves as Senior Vice President, Government
Programs for Independence Blue Cross, a large regional health insurer
in southeastern Pennsylvania. In his role, Dan is responsible for IBC's
insured government and social mission programs. These include Medicare
Advantage, Medigap, CHIP, and AdultBasic insurance programs, and the
Caring Foundation social mission activities. Collectively these programs
provide comprehensive benefits to over 500,000 members through a variety
of health plan options.
He serves on a variety of industry councils, is a member of the Board
of Visitors of Temple University School of Medicine, and holds a federal
appointment to the CMS Advisory Panel on Medicare Education, which he
also Chairs. Dr. Lyons holds a Master's Degree in Public Health from
the Medical College of Wisconsin, an M.D. degree from Temple University,
and a B.A. from the University of Virginia. During his clinical career,
he was a board-certified family practitioner and geriatrician, practicing
in central Pennsylvania. He served on physician quality committees for
several health plans, and was a physician reviewer for Pennsylvania's
QIO.
^ Back to top
Kevin Barth is the Vice President of Operations for
Veridign Health Solutions. Kevin is responsible for the oversight of
all operational areas, including member and provider services, account
implementation, claims payment, and systems development and production.
He leads a cross-functional team of business and IS professionals in
defining, developing, and successfully implementing PFFS products & processing
capabilities for both insured and ASO markets.
Prior to joining Veridign Health Solutions, Kevin worked for CIGNA
Corporation in a variety of executive positions, most recently as the
Vice President of Customer Service. In this capacity, he was responsible
for a wide range of operational activities, such as account implementation
and management, call center operations, claims processing, premium accounting,
site consolidation, and information systems. Over the course of his career,
Kevin has led a number of strategic reengineering initiatives in both
operations and sales that produced significant improvements in customer
satisfaction and productivity. He also served with distinction in the
United States Marine Corps.
^ Back to top
|
Webinar sponsors represent select companies that share a common mission;
business advancements through leadership, strategic interaction and innovation.
We invite companies to contact us for detailed information on sponsoring
one or more of our Webinar events. Take advantage of either a Lead Sponsor
position with the privileges of exclusivity or a Webinar Affiliate Sponsor
position.
About Us: Corporate Research Group has been serving
the managed healthcare marketplace for over 14 years as the industry’s
leading source for Healthcare News. CRG products consist of custom
consulting and advisory services, print and electronic newsletters,
conferences, audio conferences and online information services. CRG’s
subscribers consist of senior level decision makers that purchase the
reports, newsletters and attend conferences as well as webinars
Interested, Contact Shaun McNally at 781-939-2560,
email shaun.mcnally@corporateresearchgroup.com. ASK
US about an exclusive customized lead webinar on a topic of your choice! |
Daniel C. Lyons, MD, MPH 
Kevin Barth